Please Make It Stop

by Walter Brasch Pennsylvania, which had been a no-contest state in presidential primaries because of its late balloting, is a now a swing state with less than a week until the election. Just about every voter by now has received dozens of robocalls, e-mails, letters, postcards, and exposure to almost-uncountable … Continue reading

Chewbacca and the World of Semi-Reality News Media

  by Rosemary and Walter Brasch   A Facebook video of a woman wearing a Chewbacca mask and laughing almost hysterically in her car has drawn more than 140 million hits from numerous sources in the past two weeks. Candace Payne, a 37-year-old mother of two from Grand Prairie, Texas, … Continue reading

Major Catastrophe: Major Media Problem

By Walter Brasch   On Oct. 23, Southern California Gas technicians discovered a leak of methane from a failed casing on one of the pipes in its Alisa Canyon storage facility, about 30 miles northwest of Los Angeles. The company estimates it will be the end of March until it … Continue reading

Today’s Media: Often Pandering to Bias and Ignorance

  by Walter Brasch   The Texas board of education didn’t find anything wrong with a world geography textbook that said slaves from Africa were workers, but that immigrants from northern Europe were indentured servants. This is the same school board that five years ago demanded that textbooks emphasize that … Continue reading

‘Paging Dr. Doctivity’: Medicine Evolves Into a Business Model

      by Walter Brasch   Beneath a three-column headline in my local newspaper was a barely-edited press release. That’s not unusual. With the downsizing of newsrooms, there’s more room for wire service soft features and press releases. But this one caught my attention. SystemCare Health in New Jersey … Continue reading

Questionable Calls in the Sports Department

  by Walter Brasch   With the opening of the high school football season, local newspapers and TV stations have again been running lists of what they believe are the top teams. Most lists rank teams in the “top 10.” One Pennsylvania TV station, whose on-air number is 16, runs … Continue reading

The Boss Who Fought for the Working Class

  by Walter Brasch   He was born into poverty in New Hampshire in 1811. His father was a struggling farmer. His mother did most of the other chores. He was a brilliant student, but the family often moved, looking for a better life—a couple of times so the father … Continue reading

They Brand Cattle, Don’t They?

by Walter Brasch “Branding! We have to make you a brand!” “I’m not cattle,” I told my sometimes faux foil assistant Marshbaum, who had just burst into my office. “And if you think I’m getting a tattoo,” I replied, “my body isn’t a canvas.” “It’s sure wide enough,” Marshbaum flippantly … Continue reading

A Swift Boat Load of Lies

  by Walter Brasch   “Gov. Tom Corbett, who claims he opposes legalization of marijuana, was seen behind a barn smoking weed. Just a-puffin’ and a-grinnin’.” “Tom Wolfe was speeding and driving drunk through the streets of York. If he can’t obey traffic laws, why would we think he’d obey … Continue reading

The Boozy, but not Newsy, Mass Media

by Walter Brasch   The Big Story this past week was the Golden Globes awards. The Golden Globes, sponsored by the Hollywood Foreign Press Association and broadcast by NBC, drew 21 million viewers for the three-hour ceremony, preceded by a one-hour Red Carpet gush-fest hosted by “Today” show personalities. There … Continue reading